Nissan Maxima Celebrates 40 Years With Special Anniversary Edition

Nissan Maxima Celebrates 40 Years With Special Anniversary Edition

NASHVILLE, Tennessee – A new Maxima 40th Anniversary Edition joins the 2021 Nissan Maxima lineup when it goes on sale this fall. The Limited Production Pack builds on the fully equipped Maxima Platinum grade and includes:

  • Unique two-tone pearl ruby ​​slate gray exterior color with black roof
  • Exclusive 19-inch gloss black aluminum alloy wheels
  • Black exterior trims and trim badges including 40th anniversary badge
  • Black exhaust finishes
  • Red semi-aniline leather-trimmed seats with 40th anniversary embossing
  • Contrasting red interior stitching
  • Dark satin chrome faceted interior finishes
    The faces of the white speedometer and tachometer are reminiscent of the old Maxima models
  • Heated rear seats

Maxima is Nissan’s longest nameplate in the United States, which dates back to 1981, the year Maxima was first sold here.

As the flagship of Nissan’s dynamic sedan lineup, which includes the trio of recently redesigned Altima, Sentra and Versa models, Maxima continues to win prestigious industry awards. In June, Maxima was named the best vehicle in the big car segment in the JD Power Initial Quality Study for the third year in a row. In July, Maxima led JD Power’s APEAL Study Large Car category, again for the third year in a row and 30 points ahead of the segment average. It has also been awarded a Top Safety Pick rating from the Insurance Institute for Highway Safety for five consecutive years1.

In addition to the 40th Anniversary Edition, the 2021 Maxima will be offered in SV, SR and Platinum trim levels – each equipped with a 300-horsepower, 24-valve, DOHC 3.5-liter V6 engine and Xtronic transmission.

The original “4-door sports car”

Today, Maxima is known for its level of high-end luxury with performance and sportiness. For generations, before the arrival of diamond-quilted Ascot leather seats, Birdseye satin maple wood trims, and the 11-speaker Bose® Premium audio system, it was known simply as the ‘car of 4-door sport ”.

Now in its eighth generation, Maxima’s legendary history as an authentic sports sedan dates back even further to the Datsun Bluebird 810 of the late 1970s. The 1981 Datsun 810 – often described as a broader interpretation of the legendary Datsun 510 – was the first to carry the Maxima nameplate.

Dropping the name 810, the genuine first-generation Maxima featured the 240Z engine and a 5-speed manual transmission at a time when the industry standard was a 4-speed or less transmission. Then came the second generation Maxima from 1985 to 1988, the first to offer a V6 engine and front wheel drive. It was the last to be available with a station wagon body.

The third generation Maxima appeared in 1989 as the true 4DSC. Considered by many to be the best affordable sedan in the world, it was powered by a 160 horsepower 3.0-liter V6 and competed against European sports sedans in road test comparisons by major automotive publications.

Not wanting to rest on its laurels, Nissan’s engineering team returned in 1995 with a larger body and featuring a new engine, new rear suspension and an additional 30 horsepower (190 hp). It was chosen as Motor Trend’s Import Car of the Year and is on the Top 10 Cars and Drivers list.

Three more generations soon followed. The fifth-generation Maxima, introduced in 2000, received the legendary VQ35 V6 and an increase of 255 horsepower (from the 2002 model year). In 2004, the sixth generation Maxima significantly increased the luxury factor. The seventh generation added aggressive new styling to accompany the 3.5-liter V6, now 290 horsepower.

In 2016, the current generation Maxima debuted with the V-Motion front and floating roof design. A small facelift followed in 2019 with improvements to its safety, security and connectivity technology.

For four decades, Maxima has remained true to its heritage as a true performance sedan and the brand’s flagship – as well as its vast owner base, which is among the most loyal of any Nissan model. With the addition of the 40th Anniversary Special Edition, Maxima once again adds to its long history.

More information on the full 2021 Maxima lineup, including pricing and specs, will be announced as it nears its fall 2020 on-sale date.

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