New VW Trademark May Signal the Golf GTE Hybrid’s U.S. Debut
If you’ve never heard of the Volkswagen Golf GTE, you’re probably not alone. Even though the GTE has been around for a few years across the pond, it never made it to the United States. However, a recent trademark filing suggests that it might not be long before the United States tastes the GTI’s gasoline-electric hybrid equivalent for the first time.
The GTE is basically a plug-in hybrid with a slight bias towards performance. The latest GTE was announced alongside the eighth generation Golf GTI and is powered by a turbocharged 1.4-liter four-cylinder engine and an electric motor powered by a 13.0 kWh battery. Overall, the powertrain produces 224 combined horsepower, and VW claims the GTE can go up to 37 miles without ever turning on its gasoline engine.
In early July of this year, Volkswagen filed for registration of the name GTE with the United States Patent and Trademark Office. We reached out to the automaker about the brand and a company spokesperson told us that “[VW] mark regularly[s] possible names for all kinds of purposes. This does not mean that a name will necessarily appear on a production car. This does not confirm that the GTE will soon arrive on our shores. That said, registering a trademark for a car that Volkswagen already produces can make marketing that car in the US market that much easier.
Volkswagen is probably only playing the long game here – trademarks last 10 years, after all – and having the name GTE in your back pocket means there won’t be any lawsuits to be brought or rebranded to. do if she decides to bring the Golf GTE our way after all. Or maybe the brand will use it on a different plug-in hybrid model, like a sporty gasoline-electric variant of the Tiguan or the Jetta.
Either way, performance hybrids often merge pleasant dynamics with fewer emissions and lower fuel costs. While we don’t think Volkswagen is planning the next big competitor to the Acura NSX, we’re excited to see what it has in store for the future.
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