We are getting closer to the culmination of what has been a long process of teasing, spying and speculation on the revived Ford Bronco. The curtain is expected to rise on July 13 when the three versions of the all-terrain will be revealed in full and Ford has just released a new teaser to prepare us for the event.
The new dark image shows the three members of the Bronco family – the four-door Bronco, the two-door Bronco and the Bronco Sport, which will all come standard with all-wheel drive. The Blue Oval also presents its new slogan Built Wild, which sums up the efforts of the Bronco team to create one of the best modern all-terrain machines.
“Robust vehicles are part of our heritage and we see strong growth opportunities with this increasingly popular segment,” Kumar Galhotra, president of Ford, Americas and International Markets Group. “The Bronco brand meets this need by creating a family of all-terrain vehicles truly capable of driving our customers further into the wild. We have leveraged extensive off-road experience from vehicles like our F-150 Raptor to ensure that each Bronco delivers the ‘built wild’ toughness and durability that our customers expect. “
In an official press release for the media accompanying the teaser image, Ford also returns to the past of the Bronco. Featured in more than 1,200 films and 200 songs, the Bronco is one of America’s most famous all-terrain vehicles, the company said, with first-generation model prices that have skyrocketed in recent years. . The automaker also presents a number of special off-road adventures for new Bronco owners with outdoor play areas designed for all skill levels.
We will have all the technical details of the new Bronco family in exactly one week. Stay tuned or / and watch the great beginnings here.