It’s been 10 years since you officially heard the name Dodge ram referencing a brand new pickup truck. That hasn’t stopped a lot of people from still calling the Dodge trucks, but Ram being a standalone brand has been rather successful for FCA. To celebrate this 10-year milestone – and because Ram love to sell special edition vehicles – you can now order a limited edition Longhorn 1500 10th anniversary edition.
“The new Ram 1500 Limited Longhorn 10th Anniversary Edition 2021 is a tip from the 10-year Stetson as a stand-alone brand building the best trucks, delivering the ultimate combination of capability, luxury and refinement,” said Mike Koval Jr., Responsible for the Ram brand. “Truck buyers in this rarefied air expect to see and feel the highest quality materials, and the Longhorn 10th Anniversary Limited Edition is another example of how we deliver the most luxurious pickup trucks. Of the industry.”
What exactly does rarefied air mean here? For starters, the Longhorn is no longer a Laramie. The Leather Longhorn Special Edition is now part of the Limted family, which means even more real wood, chrome and, yes, leather. In short, it builds on the lineage of previous Longhorn trucks, but the 10th Anniversary Edition takes the 1500 a step further. It’s a special package to the Longhorn that adds a special dashboard badge and graphics, a shiny black shifter cap, metal pedals and, of course, an old-style badge stamped into the center console. That’s all a special edition needs.
Ram doesn’t say how many 10th Anniversary Edition models will be built, but they are available with the 5.7L Hemi V8 engine or the 3.0L EcoDiesel. The crew cab is the only configuration offered, but it can be paired with the 5.5 or 6.5 foot bed. Trucks are on sale right now, but be prepared to shell out a lot of green for all that brown leather. Pricing starts at $ 56,870 plus an additional $ 1,695 for destination charges.