The Ford Bronco 2021 is one of the most anticipated model launches of the year. Ford confirmed the model at the 2017 Detroit Auto Show, but the countless spy photos, leaks, and patent filings only teased a fit crowd. That changes on July 13 when Ford officially unveils the new SUV, and when it does, you can book one for just $ 100.
Mark Levine, Director of Product Communications for Ford North America, tweeted the news Tuesday afternoon, less than two weeks before the revelation, and those weeks could be filled with Bronco news, as the company has already started teasing her , sampling the raucous exhaust note from the SUV.
Rumors suggest that the Ford Ranger’s 2.3-liter four-pot EcoBoost could power the Bronco. It produces 270 horsepower (201 kilowatts) and 310 foot-pounds (420 Newton meters) of torque in the pickup. The Bronco could also use the 2.7-liter twin-turbocharged V6 from the F-150, which produces 325 hp (242 kW) and 400 lb-ft (542 Nm) of torque.
While $ 100 is cheap, those who reserve one will struggle with the asking price of the Bronco. Ford has said the Bronco will compete with the Jeep Wrangler and the Toyota 4Runner, which means the Bronco could have a starting price of $ 30,000 when it arrives. However, don’t expect the bulk of Bronco all-terrain goodies for this price.
If Ford hopes to take on icons like the Wrangler and the 4Runner, it will need a plethora of optional off-road and aftermarket parts. There will be 150 accessories available at launch for the Bronco as well as clothing and clothing options, because you have to match.
Ford had planned to reveal the Bronco in April at the New York Auto Show, but had to delay the revelation due to the show’s cancellation due to the coronavirus pandemic. Ford postponed it to July 9, only to learn that the date was also O.J. Simpson’s birthday. We hope to have more details, including pricing information, on July 13.